Today's trend for subscribers to time-shift their television viewing habits has produced a noticeable market indication that viewers prefer on-demand playback over live broadcast schedules. Time-shifting technologies have created new opportunities for operators to acquire and retain new customers, and have enabled personalized TV viewing applications such as “ReStart TV”, “Lookback TV”, and RS-DVR (Remote Storage – Digital Video Recorder).
SeaChange’s RS-DVR solution allows operators to deploy personal video recorder-like functionality without the costs of purchasing and deploying expensive DVR (digital video recorder) set-top boxes. A remote storage digital video recorder (RS-DVR) is similar in function to that of a digital video recorder except it stores the recorded content remotely instead of locally on a more expensive STB (set-top box). This capability allows operators to decrease service deployment costs while delivering them the ability to upsell a new source of recurring revenue and at the same time increase customer satisfaction and reduce churn.
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