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SeaChange Announces Intelligent Video Platform 2.0 Customer Availability
Multi-Screen and Over-the-Top Video Solution Now Integrates Envivio Three Screens Encoding and Supports Adobe Flash and Access, and Apple iPad Users
May 11, 2010

ACTON, Mass. – Digital television leader SeaChange International, Inc. (NASDAQ: SEAC) announced today customer availability of its Intelligent Video Platform 2.0, which now includes support for Adobe’s new Flash Player® 10.1 software and Flash® Access 2.0 content protection, integrates Envivio’s 4Caster™ C42 encoders and enables HTTP live and on-demand streaming to the Apple iPad.  Demonstrations at The Cable Show in Los Angeles will show the Intelligent Video Platform’s flexibility with on-demand content streaming to extend the business of on-demand television to set-tops, PCs, mobile phones and enable over-the-top video.

The open Intelligent Video Platform combines SeaChange’s market-leading standards-based Axiom® On Demand content delivery system with its Axiom Adrenalin™ mobile video system to form a modular solution to deliver video-on-demand and advanced advertising to any screen, anywhere, using a single, integrated platform.  Several SeaChange Axiom On Demand cable television customers in the Americas, Europe and Asia are preparing to deploy the Intelligent Video Platform in support of multi-screen video initiatives.  SeaChange anticipates announcing these deployments later this year.

“With the dramatically increasing rate of video content being consumed over the Internet and on mobile devices, SeaChange’s support for popular formats from Adobe and Apple along with Envivio encoding offers the critical assurance operators need to deploy multi-screen services,” said Yvette Kanouff, President, SeaChange.  “Our support for Adobe and Apple with Envivio’s leading solution underscores SeaChange’s commitment to addressing operators’ requirements for open delivery platforms featuring an inherent flexibility to support multiple video streaming, DRM and encoding formats.”

With the goal of providing a complete solution for over-the-top delivery, SeaChange selected Envivio, a leading technology provider of IP video convergence encoding solutions for television operators.  Integrated Envivio 4Caster C42 encoders deliver industry leading AVC (H.264), AVS, and Windows Media Video (VC 1) high-quality compressed video at the lowest bit rate for mobile TV, Internet TV, IPTV, and broadcast applications.

Also introduced in the Intelligent Video Platform 2.0, Adobe’s Flash Player 10.1 software for smartphones, smartbooks, netbooks, PCs and other Internet-connected devices, which provides an open rich video streaming platform.  Adobe’s Access 2.0 provides robust protection of audiovisual content and flexible usage rules to support a wide range of business models, including electronic sell-through, rental and video-on-demand, for streaming or download.

About SeaChange International
SeaChange International is a leading provider of software applications, services and integrated solutions for video-on-demand (VOD), digital advertising, and content acquisition, monetization and management. Its powerful open VOD and advertising software and scalable hardware enable cable and telco operators, as well as broadcasters, to provide new on-demand services and to gain greater efficiencies in advertising and content delivery. With its Emmy Award-winning and patented technology, thousands of SeaChange deployments are helping broadband, broadcast and satellite television companies to streamline operations, expand services and increase revenues. Headquartered in Acton, Massachusetts, SeaChange has product development, support and sales offices around the world. Visit www.schange.com.

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