The SeaChange T-Commerce Application Suite enables new levels of network monetization by offering subscribers new ways to interact with their televisions.  With a simple press of a button on their remote control, subscribers have the opportunity to immediately buy merchandise that’s relevant to what they are viewing or browsing. The merchandise can range from a basic DVD of the content and box sets of the series, to specific soundtracks and complimentary video games.  The T-Commerce Application Suite is comprised of three applications:

• Watch & Buy – Enables subscribers to both ‘watch and buy’ VOD titles quickly and safely using their remote control
• Buy Now – allows subscribers to purchase merchandise that is relevant to the program they are currently watching on broadcast television
• iTV Marketplace – enables subscribers to tune to a specific channel, pre-selected by the operator, and view merchandise that is being offered by the operator
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