Light Reading Podcast, Summer 2008
Cable operators today are seeking tools and technology to better map to the Internet mindset prevalent among their subscribers.  In this video podcast, recorded by Light Reading at its Cable Next-Gen Video Strategies Conference in Los Angeles, I discuss new opportunities, including:

• Improving the subscriber experience through an understanding of viewing habits and increased, but more focused, choices
• Our ReStart TV service (a.k.a. time shifting) which offers the ability to rewind, pause and re-start programs from the beginning, less than 10 seconds into a broadcast airing
• Our SeaChange Affinity social networking service which allows subscribers to use any web-enabled device to organize their on-demand viewing through web-like capabilities such as user profiles and recommendations among friends

These and other personalized applications improve the subscriber experience and increase revenue and retention.  Click on the podcast above or read more…