Ad Insertion

Television service providers need to increase ad revenues and require a platform to precisely target the right audience and insert relevant ads across linear, VOD and OTT channels. The key to unleashing the full power of advertising is a system that manages the entire monetization lifecycle from ingest to delivery over multiple channels and devices.

SeaChange Infusion™, the advanced advertising platform, empowers service providers to maximize advertising revenue across multiscreen, linear, on-demand and OTT viewing. Infusion manages the entire ad lifecycle, and features integrated real-time monitoring, measurement and reporting.


  • Serves ads to any device – supports Apple HLS, Adobe HDS, MPEG-DASH and Microsoft Smooth Streaming formats, as well as SCTE 130 and IAB VAST compliance
  • Increases ad relevance, revenue and CPMs, while measuring viewer engagement
  • Proactive reporting, management and monitoring for measurable ad campaigns